Catalog Search Results
Author
Language
English
Formats
Description
Price is the most significant factor affecting the profitability of every business, profit centre or department. When the pressure is on to perform or grow, your instinct may be to discount, undercut your competitors, cut costs and promote through price. Yet these are often the last things you should do. Pricing for Profit is the most practical guide on pricing available. Using a firm, profit-focused framework developed running real projects for real...
Author
Language
English
Formats
Description
"This book is designed to ask questions regarding a subject that is important to everyone and of which there is a great deal of debate: Inflation. I want to lay out the following ideas: First, the concept of inflation is a myth, a legend, a fable and, yes, a falsehood for a number of reasons. Prices of goods and services in terms of the currency of the day rise from time to time but those prices manifest themselves in different places and at different...
Author
Language
English
Description
"In Pricing Revolution, Danilo Zatta explains how to build a competitive advantage applying an appropriate price model. The author investigates innovative monetization approaches: pricing based on artificial and emotional intelligence, the concept of freemium and how it can drive customers to buy, dynamic and results-based pricing as well as subscription and pay per use up to the hidden dynamics of neuropricing. Concrete use cases from diverse industries...
Author
Language
English
Formats
Description
The 1% Windfall reveals how modest incremental changes to an everyday business practice--pricing--can yield significant rewards. Illustrating the power of pricing, a study of the Global 1200 found that if companies raised prices by just 1%, their average operating profits would increase by 11%. Using a 1% increase in price, some companies would see even more growth in percentage of profit: Sears, 155%; McKesson,!00%; Tyson, 81%; Land O'Lakes, 58%;...
Author
Language
English
Formats
Description
"Explains how to manage markets strategically and how to grow more profitably. Rather than calculating prices to cover costs or achieve sales goals, students will learn to make strategic pricing decisions that proactively manage customer perceptions of value, motivate purchasing decisions, and shift demand curves. This edition features a new discussion on harnessing concepts from behavioral economics as well as a more streamlined "value cascade" structure...
Author
Language
English
Formats
Description
"With inflation raging, businesses must raise prices, but there's a problem--how to do it wisely, without losing customers. Pricing with Confidence, Second Edition gives a professional pricing wisdom on how to raise prices in an inflationary world, without alienating customers or hurting sales. It shows managers and salespeople how to kick the price discounting habit they often use as a crutch to close a sale. The book also helps business and product...
Author
Series
Language
English
Formats
Description
"For many business owners, the process of determining how to price products or services is akin to boiling eye of newt in a cauldron surrounded by wicked witches. But pricing is not magic, any more than selling is magic. The Dark Art of Pricing demystifies pricing for small- to medium-sized businesses. Pricing should be of the utmost importance to business owners because it is possible to use price strategies to engineer a deliberate profit. It is...
Author
Language
English
Formats
Description
"Surprising rules for successful monetization Innovation is the most important driver of growth. Today, more than ever, companies need to innovate to survive. But successful innovation-- measured in dollars and cents-- is a very hard target to hit.€ Companies obsess over being creative and innovative and spend significant time and expense in designing and building products, yet struggle to monetize them: 72% of innovations fail to meet their financial...
Author
Language
English
Formats
Description
"The world's foremost expert on pricing strategy shows how this mysterious process works and how to maximize value through pricing to company and customer. In this engaging and practical narrative, Hermann Simon leaves nothing out of the pricing cocktail, explaining each ingredient through dozens of stories collected over four decades in the trenches and behind the scenes. A world-renowned speaker on pricing and a trusted advisor to Fortune 500 executives,...
Author
Language
English
Formats
Description
“Win Keep Grow” shares the surprising fundamentals entrepreneurs need to build and grow a subscription business. The first section of “Win Keep Grow” delivers a simple framework to help businesspeople understand the differences of the subscription business. The framework consists of the three revenue buckets subscription companies must manage and the 3 value levers subscription companies must master to put their offering in a position to skyrocket....
Author
Publisher
Columbia University Press
Language
English
Formats
Description
"Managerial pricing decisions lead to surprisingly counterintuitive-seemingly irrational-behaviors, often contradicting what traditional economics predicts. However, sometimes these misunderstood behaviors are in fact more rational than they appear. How do leaders, managers, and proprietors go about the essential task of setting prices? What biases enter into this process, and why? How can a business remove biases from its price setting to become...
Author
Publisher
Wiley
Language
English
Formats
Description
Practical, expert coverage of investment pricing methods for financial professionals
This book on investment pricing methods offers accounting and financial practitioners and academics a solid understanding of the techniques and methods investment analysts use to price common financial investment instruments, such as commercial mortgages, private placement-bonds, mortgage-backed securities, private and public equities, derivatives, and joint
...Author
Series
Language
English
Formats
Description
"Asset Pricing Theory is an advanced textbook for doctoral students and researchers that offers a modern introduction to the theoretical and methodological foundations of competitive asset pricing." "Costis Skiadas develops in depth the fundamentals of arbitrage pricing, mean-variance analysis, equilibrium pricing, and optimal consumption/portfolio choice in discrete settings, but with emphasis on geometric and martingale methods that facilitate an...
Author
Language
English
Formats
Description
Darrell Duffie is the Dean Witter Distinguished Professor of Finance at Stanford University's Graduate School of Business. His books include How Big Banks Fail and What to Do about It and Dynamic Asset Pricing Theory (both Princeton).
A concise introduction to modeling over-the-counter markets
Over-the-counter (OTC) markets for derivatives, collateralized debt obligations, and repurchase agreements played a significant role in the global financial...
Author
Language
English
Formats
Description
Angell watched drug companies stray from their original mission of discovering and manufacturing useful drugs and instead become vast marketing machines with unprecedented control over their own fortunes. She saw them gain nearly limitless influence over medical research, education, and how doctors do their jobs. She sympathized as the American public, particularly the elderly, struggled and increasingly failed to meet spiraling prescription drug...
Author
Publisher
Doubleday
Pub. Date
[2022]
Language
English
Description
"A shattering account of the destabilizing power of price, and a powerful critique of the free market philosophy that leaves the most vulnerable at the mercy of the commodities markets"--
The Brexit vote; the unstoppable war in Syria; huge migrant flows into Europe; children placed in cages on the US border. What caused the wave of chaos that consumed the world in the 2010s? Russell shows that unrest in all these places was triggered by dramatic...
Author
Series
Language
English
Formats
Description
"Aswath Damodaran is simply the best valuation teacher around. If you are interested in the theory or practice of valuation, you should have Damodaran on Valuation on your bookshelf. You can bet that I do."
— Michael J. Mauboussin, Chief Investment Strategist, Legg Mason Capital Management and author of More Than You Know: Finding Financial Wisdom in Unconventional Places
— Michael J. Mauboussin, Chief Investment Strategist, Legg Mason Capital Management and author of More Than You Know: Finding Financial Wisdom in Unconventional Places
In order to be a successful CEO, corporate strategist, or analyst,
...